Marketing Segmentation Enhancement for SAP Customer Experience
Customer Segmentation in SAP Customer Experience
Camelot ITLab offers an enhancement for extensive customer segmentation in SAP CX, so that you can address the right customers from the SAP Sales Cloud.
Marketing Enhancement for the SAP Sales Cloud
The SAP CX add-on extends target group creation in the SAP Sales Cloud to the entire database and supports your marketing department with complex segmentation. Customers and contact people can be selected based on opportunity, visit and other business data.
Learn more about the Marketing Segmentation Enhancement for the SAP Sales Cloud by Camelot ITLab
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Why Marketing Segmentation Enhancement?
More precise targeting
A large number of filter criteria and operants support more complex filtering for a more targeted approach in campaigns.
All customer-related business data available
Unlike standard, our enhancement allows you to include all customer-related business objects in your selection.
Track results step by step
Illustration in a segmentation model allows you to better track all intermediate steps and interim results.
Available directly in the SAP Sales Cloud
The enhancement is seamlessly integrated into the SAP Sales Cloud and thus enables uninterrupted work.
You want to create complex target segmentations?
Read this Use Case to understand how Camelot’s Marketing Segmentation Enhancement enables you to do just that
Deep Dive
Become a Sales Rockstar with SAP Sales Cloud B2B Marketing in SAP Sales Cloud with the Segmentation AddOn from Camelot: Easy and enhanced Target Group creation
Why Camelot
Thanks to our experienced consultants, many of our customers are benefitting from the Marketing Segmentation Enhancement – and we are also using the enhancement in our own teams.
Request a Demo
Interested in learning more? Our experts are happy to provide you with further insights about the value, functionalities and UX of our apps and solutions.
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Further Services and Solutions
SAP Marketing Cloud
To address potential customers individually and with regard to content, you need a marketing solution that is directly integrated into your core processes. The SAP Marketing Cloud is an omnichannel solution from the SAP Customer Experience suite (formerly SAP Hybris) that enables exactly this.
CleverReach Integration for SAP Customer Experience
Automatic Synchronization with CleverReach: Camelot ITLab connects marketing and sales through the automated synchronization of target groups and campaigns between the SAP Sales Cloud and CleverReach.
Camelot Event Management Tool for SAP Customer Experience
The Camelot Event Management Tool helps companies manage their events efficiently and successfully – either integrated in SAP CX or as a stand-alone solution.
Contact
Jimmy Jüttner
Head of Sales and Business Development for Customer Experience ManagementCustomer Experience Management expert with a passion for value-oriented CRM processes across the board.
