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Camelot Digital Experience² accelerates the digital ROI

“Digital Twins” enable a “touch & zoom” experience for digital transformation

Mannheim, Frankfurt/Main, 11 July, 2017 – Camelot Innovative Technologies Lab GmbH (Camelot ITLab) will be presenting its new product and service portfolio for digital transformation for the first time today at the SAP Leonardo Live conference in Frankfurt/Main: Camelot Digital Experience². Focus will be placed on faster digital value generation (“digital ROI”) for innovative customer applications that can be individually experienced. The new product and service portfolio of Camelot will make it easier for companies to find the most suitable “value-adding” combination of applications from the multitude of digital use cases available today, in order to enable them to push ahead more quickly with their digital transformations.

Camelot Digital Experience² is a complete package of various, pre-assembled software modules with easily configurable templates and coordinated methods for the development of digital innovations. Tried and tested team approaches for promoting innovation and agile, fast development methods provide specific results as proof of digital ROI in less than four weeks – which equates to an absolutely unique customer offer in relation to scope and speed.

“Companies are not short of digital consulting concepts nowadays in the form of PowerPoint slides, which often reiterate well-known models from pioneers like Amazon or are full of marketing promises. However, for an individual digital transformation, companies need “digital twins” of their own value chain stages in an interplay with digital supply chain management. Camelot Digital Experience² provides exactly that”, says Steffen Joswig, Managing Director of Camelot ITLab, concerning the motivation behind the offer.

The centerpiece of Camelot Digital Experience² is the so-called Digital Workbench. This refers to configurable software modules and templates based on new technologies like Blockchain, Artificial Intelligence, Digital Voice, IoT Connectivity and Cloud Technology, with which companies can quickly develop and validate specific, innovative applications using these technologies. This includes, in particular, the Camelot Twinification Bridge, a Camelot IoT service and connectivity template for the generation of “digital twins”, the “Camelot Hypertrust Network”, a Blockchain-based model for developing distributed applications, and the Camelot AI Composer, for the fast development of artificial intelligence and digital voice applications. The Camelot Digital Workbench is already based to a large extent on the base technology portfolio of SAP Leonardo, the new digitalization platform of SAP SE for digital innovation, and will continue to use this for ongoing developments in future.

When it comes to the digital transformation of companies, speed is what counts. Because those who make use of new technologies quickly and in an innovative manner will have a competitive edge. “During the development of Camelot Digital Experience², agility and speed were decisive aspects. Our procedure was designed in such a way that customers receive specific results in just four weeks”, adds Steffen Joswig.

Camelot Digital Experience² includes a clearly defined, 3-phase process: During the first phase, “Ideate and Innovate”, ideas for innovative digital use cases are developed together with the customer with the help of Design Thinking methods. In phase two, “Compose and Construct”, Camelot ITLab’s own Centers of Digital Innovation develop specific applications using the Camelot Digital Workbench. This usually involves a combination of multiple new and innovative digital technologies such as Blockchain, IoT and AI. The latest example of such a “customer experience” is the sensor-guided track & trace application for temperature-sensitive pharmaceuticals. Modern, agile methods that enable application development in short sprints are used during this phase. Phase three, “Discover and Detect”, includes the “Touch & Zoom” experience and validation of the application and its value proposition for the customer. Following this, an initial action plan for the customer-specific realization is drafted.

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